At its heart, Melody Kindyland believes that every child learns best through the joy of exploring, discovering, and connecting. Its philosophy centres on nurturing curiosity, independence, and resilience through play, collaboration, and meaningful experiences that bring learning to life.
For over 30 years, Melody Kindyland has been a joyful first step into education for children across Malaysia. Recognised as a Cambridge Beacon Kindergarten since 2017, Melody Kindyland is celebrated for its commitment to excellence and innovation in early childhood education.
Kusa is a space for contemplation, comfort, and slow nourishment. A place that moves with the seasons, but always feels like home.
At its core, Tan Puay Tee’s collection of artwork, bound in a three-part book, is a vessel of memory and devotion in honour of his beloved wife.
Our challenge was to shape a design that could hold this depth of sentiment with clarity and care. We approached the book as a gift that held the journey of remembrance.
We designed the book to echo this unfolding perception. Three chapters trace her vision, while die-cut windows and folded inserts shift scale and perspective, mirroring the act of looking closer, deeper, and differently.
Our work reimagined Melody Kindyland’s visual identity to reflect the spirit of wonder. The refreshed brand language balances warmth with intelligence, culminating into a modern yet playful, bright yet thoughtful design language. From wayfinding and signage to stationery and classroom materials, every touchpoint was designed to create a cohesive and uplifting environment: one where children feel safe to explore, parents feel assured, and learning feels like play.
The typography is deliberately understated to serve asa quiet companion to each imagery. From material to layout each book echos the artist’s own intent and pace, to create a work that is both an archive and a love letter.
At its core stands Melody the Giraffe, a gentle guide who invites children into a world of imagination and discovery. Surrounding her, a cast of animal characters weave stories that spark curiosity and connection, turning every corner into a learning adventure.
